Internet and Businesses Online
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PPC Advertising
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Pay Per Click Marketing - Does It Still Work
Buying traffic via a Pay Per Click can be a viable way to get instant-targeted traffic. And a few years ago it was quite cost effective. It was fairly easy to hit a 4-6 times pay through (spend $100, sell $4-600) on a well-designed campaign. Now it’s tough to get 2 or 3 times your investment back.
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The Basics of PPC Advertising
FACT: The bulk (83%) of advertiser spending on search engines was for PAID placement otherwise known as Pay-Per-Click. Where affiliates earned up to 30% of this in commissions.
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How Not to Get the Dreaded Termination Email from Google
Recently Google went on a banning spree. Hundreds, possibly thousands of webmasters got a short email from Google’s Adsense department informing them of their account’s termination. One only has to look through any popular webmaster message boards and tales of woe abound from those cast off the island.
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Your Landing Pages Are Costing You More Than You Think
In light of increased traffic due to shoppers turning to the net for many of their holiday purchases Google has updated their policies on landing pages; increasing your landing pages’ weight on your overall “quality score.”
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A Killer Little Word to Boost Your Google PPC Response
Of the Google PPC tips you may have seen this year, today's is likely to be the one, most likely to increase your Click-Thru-Rate (CTR). Possibly by more than 30%. What's more, it involves only the addition of a single, special little word.
And listen; it's NOT the word, 'Please.'
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Insanely Easy New Google PPC Tip Guarantees You’ll Do Better
You don’t know this yet, but a team of researchers has discovered something very important by tracking and recording hundreds of people's eye movements, and their response to Google search results pages. In particular, the sponsored search results (Pay-Per-Click ads). You see, there’s an easy way fix your Google PPC problems… and it goes against advice your Mom gave you...
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AdsBot Google & Adwords Advertisement
Google is using a crawler specially for their AdWords advertising system that automatically spiders and analyzes the content of advertising that is displayed on the Google Network or other websites. The name of the new crawler is AdsBot-Google. If you see such an entry in your web logs then you know, your web site has been visited by this bot.
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