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Solo Professionals
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Messiness Has Hidden Benefits
Is it really better to be organized and structured than to have free flow and flexibility? Six key benefits of messiness.
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Strategic Planning - Pitfalls in Implementation
In our strategic planning work, we often work with companies who have tried strategic planning before. Almost inevitably, the companies we meet were disappointed in the results they got before using Simplified Strategic Planning.
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An Alternative Way to Conduct a SWOT Analysis
Conducting a SWOT Analysis can be quite a challenging task when you are not so experience. this article is written as an alternative way to conduct a SWOT Analysis. It illustrates the What? When and How? It can be done in a simplistic way.
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Strategic Alliances - What, Why, How, Etc
A strategic alliance is one in which two companies join hands to market services and products for mutual benefit. Traditionally, strategic alliances are formed between companies that are not direct competitors of each other but have complementary products or services that are marketed to the same target audience. There are three primary types of strategic alliances - joint ventures, minority equity investments, and direct cooperation.
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How Your Habits Control Your Small Business Success
Habits are essential to our very existence; however, sometimes behaviors form into habits that are no longer necessary. With awareness and a strong reason or motivation to change the habit we can initiate and sustain change and rid ourselves of habits that no longer serve a purpose.
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Growing Your Small Business Through Alliances and Joint Ventures
Many Solo Entrepreneurs work from a home office. Our only connections to the outside world are the internet / e-mail and the telephone. Cold calling, “warm” calling and sending e-mails may seem like the most obvious way to let people know about us and to generate sales. But, there’s another way that works even better.
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Think Yourself To Success
You've bought and read every popular book on entrepreneurship and success in business. You've joined all the right organizations and met the right people. You've learned the latest time management tips and have the most up-to-date software. Still there is something missing. What is left to do? Read on...
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Health Insurance for Solo Entrepreneurs
One of the most important benefits employed people enjoy is health insurance coverage. It is also the single most costly expense for self-employed entrepreneurs. So what can you do to reduce ever increasing costs of health care coverage? Here are a few tips.
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Marketing Messages: Your 10 Most Important Business Principles
As Solo Entrepreneurs we use two basic strategies for marketing: writing and speaking. Rose Hill explains why it is important to create a list of your 10 Most Important Business Principles (MIBP) and utilize them in your marketing efforts . Without them, she claims your marketing efforts will be too diffuse to really grab the attention of your intended ideal clients.
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