Smarter Marketing in a Slow Economy

More often than not, when times get tough marketing gets the bullet. In some cases where there has been an incorrect allocation of resources within a company this may be justified. But in most cases it is a mistake. Sometimes a very costly one!

8 Ways to Boost Service Business Revenues Part 2 of 2

If you want to boost your service business revenues consider these ways to improve customer loyalty and generate more sales - without investing in expensive advertising campaigns.

Richard Branson Time and Future Revenue

I often speak with business owners who wonder how much time they should be spending marketing their business. Do you know how much is enough?

Where Can I Find a Good Dropshipper

What do you do if you are a seller who needs finding the goods of high quality and competitive prices as soon as possible? You research the market, surf the Net, ask others for help, however are these best ways of your behavior in a situation like that?

Ten Strategic Actions For Commercially Marketing New Technology

The development of successful strategic marketing programs to commercially market new technology is a challenge. It requires the incorporation of good strategic thinking and Your Strategic Thinking Business Coach offers ten (10) strategic actions for you to take to develop a successful strategic marketing program for the commercial marketing of your new technology.

Entrepreneurs – Do You Really Need A Marketing Strategy?

Do you have Marketing Strategy? Do you, like many other entrepreneurs think that you don’t need one? Or do you just not know how to write your own Marketing Strategy? No surprises that a Marketing Strategy is a key part of your business strategy. So how do you write your own Marketing Strategy?

How To Write Subject Lines That Get Your Autoresponder Messages Opened

If you're using email marketing to build trust with your prospective customers, particularly if you are using a series of autoresponder messages, your biggest challenge is to get your readers to actually open your messages. There are some time-tested methods you can use that will greatly increase your chances of getting your messages read.

Help Your Sales With Promotional Products

Finding that your customer base is shrinking, or that your sales might not be as high as they should this time of year can be tough - so it is a great idea to help your sales with promotional products.

What Is A Promotional Item?

We have all seen the little things that some companies give out to their customers and prospective customers - pens, and other small items - but what is a promotional item and what can it do?

Ten Questions for Effective Communications, Part 1

Business owners communicate more effectively with customers and market members. Part one answers questions one through five. Factual information to determine personality and social characteristics.

Ten Questions for Effective Communications, Part 2

Part two covers how to use these characteristics to improve communications. Avoid communication barriers, business owners must learn all they can about the business's present and potential customers. The knowledge acquired from answering questions six through ten reveals the different types of communications and media required to communicate effectively with targeted markets.

Finding Niche Markets

A niche is a small specialized section of an interest where you will find passionate devotees of that tiny niche. They are always hungry for more info on their particular subject.

Community Marketing Online - 20 Benefits of Marketing a Hometown Business Online

What benefit does a brick and mortar business get from online marketing? Well, these days folks look online before they pick up a phone book, so if you’re not listed online and your competition is, you lose business.

Design Your Web Site To Achieve Your Goal

This article points out the difference between a web site designed for maximum visibility and one designed to be a brochure. One must follow newspaper journalism format, the other can look like a short story.

How to Choose the Best Business Card Printing Services

When you are interested in buying some business cards you want to know where to go to get the best services. Generally, choosing the best business card printing services is not that difficult if you know the criteria you should use. The following tips will help you learn what to look for when you are trying to find a business card printer.