Is Your Marketing Kitchen Really Cookin'?

In discussions with clients and business associates, and during my work as a tutor with university students, I am often surprised at the lack of understanding of how ubiquitous the marketing function is within an organisation.

Translation Agencies - The Lifeblood of a Freelance Translator

There are many different ways for a freelance translator to find clients. One of the most productive ways is to register with translation agencies. Here is some information on how this can help improve your translation business.

Trade Show Models for Your Next Convention or Expo

It is no secret that sexuality can be a valuable marketing tool. Many exhibitors choose to use trade show models to attract attention to their trade show display area. There are entire modeling agencies devoted to providing trade show models to exhibitors who want to increase traffic to their booth. These agencies allow you to select your model or models by background, skill set, and appearance.

Full Color Brochures And Flyers Do Not Have To Cost A Small Fortune

With modern presses, the cost for 30,000 copies of flyers can be less than 10,000 copies at your local printer.

Want To Compete With Starbucks?

You can compete with large companies. Use a custom program to bring in new clients and keep them coming back! Have you ever wondered how Starbucks is so successful? Is it the atmosphere? Perhaps the quality drinks? Or is it just a habit? No matter what the answer is - if you own a coffee shop or small restaurant you need to keep Starbucks business model in mind if you want to succeed!

The Right Track Can Be a Dangerous Place

Scrapbook stores are closing left and right. There are many reasons for closing, but a common theme seems to be that they simply forgot to let people know they were there in the first place!

Too Busy to Market? Here are 3 Tips

One of the biggest challenges many solo-professionals and small business owners face, is actually getting their marketing done. Marketing is usually the first thing to get put on the back burner, when business gets busy. Here are 3 tips to help you stay on track with your marketing so your business can succeed.

Three Most Important Steps for Effective Marketing

So many people come to me asking why their products and services are not doing well. I wonder if they ever had any experiences with effective marketing. I always ask them just three simple questions and they get their answer within those simple questions.

I Need You To Need Me

In a world with an infinite number of information options, the successful communicator will always be the one who offers what his audience wants to hear.

Smarter Marketing in a Slow Economy

More often than not, when times get tough marketing gets the bullet. In some cases where there has been an incorrect allocation of resources within a company this may be justified. But in most cases it is a mistake. Sometimes a very costly one!

8 Ways to Boost Service Business Revenues Part 1 of 2

Service-based businesses are fundamentally different to product-based businesses. Service providers experience different sales and marketing problems (or challenges), and often have more complex relationships with clients. However, if you want to boost your service business revenues consider these ways to improve customer loyalty and generate more sales - without investing in expensive advertising campaigns.

Learning From Step 13 Via a Package Solution After a Value Chain Analysis

Your effective use of signalling criteria can offset the advantage of a competitor's superior use criteria.

Ten Deadly Mistakes To Avoid In E-Commerce

The growth rate of e-commerce or shopping on the Internet has been exponential. And with the phenomenal growth, competition has become very intense and is now literally only a mouse-click away. What this means is that if you do not use some strategic thinking and planning with your e-commerce, someone else will be taking away your customers and visitors to your website. Your Strategic Thinking Business Coach offers the following list of ten (10) deadly mistakes to avoid in your E-commerce efforts.

Logo Personalization - Sorting Through Imprint Methods for Corporate Gifts

Discover the most popular methods of logo personalization for corporate gifts and promotional products.

Cell Phones Dialing Into Mobile Commerce - Cashless Society A Little Closer

One of the most interesting emerging trends is the paradigm shift of cell phone subscribers using their hand held devices to buy things, lots of things.