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E-Folder - How to Keep Your Blog Traffic
So you finally figured out how to get those visitors to your site, huh? Well, partner, it's not over. Now you've got to keep them there, while also bringing in new people, if you hope for your blog to be effective.
How? I knew you'd ask that...
1. Pay c
How? I knew you'd ask that...
1. Pay c
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
loser attention to your audience than you do to your search engine rankings.
Who knows what way the wind will blow in years to come. You may be able to do without traffic from Google one day - just like you're probably doing without traffic from Hotbot r
Who knows what way the wind will blow in years to come. You may be able to do without traffic from Google one day - just like you're probably doing without traffic from Hotbot r
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
ight now.
However, you'll never be able to do without your clients and prospects. If you could you wouldn't be in business, would you?
So pay attention to what your audience wants to hear. If you configure your blog correctly in the first place, you won
However, you'll never be able to do without your clients and prospects. If you could you wouldn't be in business, would you?
So pay attention to what your audience wants to hear. If you configure your blog correctly in the first place, you won
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
't have to worry about a good ranking so much.
2. Shut Up if you have nothing interesting to say. And while you're keeping your lips tight, find something *really* interesting to say.
Of course, I believe that there's never nothing to say. But I'm a wri
2. Shut Up if you have nothing interesting to say. And while you're keeping your lips tight, find something *really* interesting to say.
Of course, I believe that there's never nothing to say. But I'm a wri
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ter and not everyone thinks that way.
After the first six to eight weeks, post every day if it suits you and you have words of interest. But if you can sense that your posts aren't full bodied and home brewed, it really is okay to make us go without for
After the first six to eight weeks, post every day if it suits you and you have words of interest. But if you can sense that your posts aren't full bodied and home brewed, it really is okay to make us go without for
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
a few. We'll live. We won't think so, but trust us, we will.
Just make sure you have something darn near-earth shattering to share when you get back, so we will all sit up and take note... and realize that we missed you.
3. When you Do Talk, Do It Loud
Just make sure you have something darn near-earth shattering to share when you get back, so we will all sit up and take note... and realize that we missed you.
3. When you Do Talk, Do It Loud
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
and Proud
(Even if you find out later you were Loud and Wrong)
It's considered impolite to behave like a Rock Star when you're having a business dinner, even if you are one.
But guess what? When you're blogging, you aren't at a business dinner. That's
(Even if you find out later you were Loud and Wrong)
It's considered impolite to behave like a Rock Star when you're having a business dinner, even if you are one.
But guess what? When you're blogging, you aren't at a business dinner. That's
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
not to say that you Have to be a Rock Star. You don't even have to be a Star. But you definitely want to be noticed, maybe referenced, and hopefully linked. A great way to do that is to be different. The most unique thing about you is You. Inject your per
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
sonality in all that you do online.
So if you have news, share it. Heck, if you have gossip share it, just always, always, always, link to your suspicions or sources. On the rare occasion that a high-profile blogger's information is totally off-base, the
So if you have news, share it. Heck, if you have gossip share it, just always, always, always, link to your suspicions or sources. On the rare occasion that a high-profile blogger's information is totally off-base, the
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
y print a retraction. So don't be afraid to suppose. Just let us know you are sharing a rumor or a hunch or a fact or an opinion.
4. Do Unto the Blogosphere, and Make It Easy for Them to Do Unto You
When I have credible sources, I link to them. Even if
4. Do Unto the Blogosphere, and Make It Easy for Them to Do Unto You
When I have credible sources, I link to them. Even if
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
I read something from the Google Blog, but now when I first saw it first at Micropersuasion, I'm still linking to Micropersuasion. That's all there is to it. (And let me tell you - it's a Huge deal when Steve Rubel links to an article that you wrote even
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
when it's not posted on your site - think about that the next time you're tempted not to link out because "they have enough traffic.")
For the majority of people, I realize, that situation may never be in consideration. Most of the people reading this ha
For the majority of people, I realize, that situation may never be in consideration. Most of the people reading this ha
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
ve nothing to do with search engines, public relations, or internet marketing.
Well, I'm here to tell you that even if your business is timeshare resales, link to your sources. You never know who is reading and who is going to link back. Especially if yo
Well, I'm here to tell you that even if your business is timeshare resales, link to your sources. You never know who is reading and who is going to link back. Especially if yo
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
u're in a business niche where twenty visitors eventually means at least one sale, find out what the neighborhood is like in your part of the Blogosphere, look around, and play nice with the other kids.
5. Blog Like You Talk - But if You Talk "Funny" Get
5. Blog Like You Talk - But if You Talk "Funny" Get
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
Someone Else to Blog with You
Nothing will scare your visitors away faster than landing in technobabble by accident. I landed at a friend's site about search engines, and the first paragraph I saw said somethinga bout (a+n) times the square root of pi a
Nothing will scare your visitors away faster than landing in technobabble by accident. I landed at a friend's site about search engines, and the first paragraph I saw said somethinga bout (a+n) times the square root of pi a
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
nd I clicked out before I even remembered why I went there.
Don't get me wrong - if that's how you talk, keep it real. But if that's not the language your clients speak, you might want to either have an employee represent your company in the blog, or do
Don't get me wrong - if that's how you talk, keep it real. But if that's not the language your clients speak, you might want to either have an employee represent your company in the blog, or do
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
a team blog that represents all the prominent voices.
6. Give Every Subscription Option Under the Sun
Most people paying online are going to use their credit card or debit card, by far. How crazy would you have to be to say, hm, 90% of people use credit
6. Give Every Subscription Option Under the Sun
Most people paying online are going to use their credit card or debit card, by far. How crazy would you have to be to say, hm, 90% of people use credit
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
cards, but the hell with that. If they want my binoculars, their only choice is to send me $20 by PayPal on Tuesday mornings.
In this same way, refusing to turn on your site feed, because most people are still following you by email makes absolutely no
In this same way, refusing to turn on your site feed, because most people are still following you by email makes absolutely no
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
sense. Refusing to start an email list or offer subscriptions to your blog headlines, summaries or posts via email is equally nuts, particularly now that there are tools in place that will translate feeds to email for you.
Not serving as much of your aud
Not serving as much of your aud
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ience as you can is turning down money, plain and simple.
Hopefully these tips will help keep visitors coming back to your blog. It's like the old adage said, it's easier (and cheaper) to keep your present customers than it is to constantly find new ones
Hopefully these tips will help keep visitors coming back to your blog. It's like the old adage said, it's easier (and cheaper) to keep your present customers than it is to constantly find new ones
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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