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Recently a customer who was attending a teleconference call told everyone a story that really caught my attention. She says that while she was re

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ading through various blogs she came across a comment made by someone who she thought made a lot of sense.

She told us, "Her comment impressed me

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

so much and was so good. It was exactly what I needed at that point in time." When asked which blog this was or the topic of the comment, she coul

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

not remember. "The comment stood up so much that in my mind it took precedence over the blog itself", she confessed.

She did finally let us know

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

that it was a comment of mine that she had found on someone else's blog. She read the comment, enjoyed it, and has been a long time customer since

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

then.

I've always extolled the virtues of strategic and intellectual knowledge exchange - in other words, responsible commenting. This concept is

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

not a new one. Discussion forums have been around for a long time and many people understand that contributing to this format can be of great ben

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

efit to you. The principals here are the same.

Can you believe I've got comments I left more than two years ago still bringing me traffic on a co

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

sistent basis? It's true. Though it is not a massive amount of traffic it is considerable and if not for those comments I would be a few hundred

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

customers less right now. Add to this the fact that commenting on blogs is hardly work, it's actually fun, and the side effect is more visitors t

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

your site.

Of course this doesn't happen with every comment you leave. You are not always going to hit the home run on every comment, you may no

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

always affect everyone the same way. But the more of them you have out there, the more likely you will reach the right people.

Having said all t

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

at, this doesn't give you a license to purchase an automated software to spam every comment form out there. It's a waste of your efforts because f

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

w of those automated junk comments you send out will make it through the site's comment spam filters or the admin's scrutiny.

Another reason is t

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

hat spammers feel it is an open invitation to send out these comments and gain links back. Though search engine marketing is important, they'll be

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

coming from the wrong angle. If you're in business for the long term - which I hope you are; Make sure you keep your focus on the fact that there

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

re real people out there reading your blog posts.

If you do that, the link back will come naturally. You also get the opportunity to make an impr

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ssion on people who read your comments.

Many don't understand how much this is worth and it's a sad thing that it isn't taken as seriously as it

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

hould. I can testify myself that it is worth a lot. Remember that customer I told you about at the start of this article? She went on to become

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

an affiliate who sent a lot of business my way, and it never would of happened without my leaving a useful comment on a blog as I traveled through

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
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BB link (for phorums):
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This article addresses the similarities and differences between a sole proprietorship and partnership as well as the advantages and disadvantages of the two.

In general, every industry closes less than 10% of the prospects they call (first call to close), with over 90% falling in the 7% category. And, since there is no scientific way of knowing which prospects fall into the 7%, we continue running after all ‘hot' prospects until they disappear. And then we make excuses for those we lost while having no earthly idea why we actually lost them. Basically, we are out of control; the only control we seem to have is over product pitch and our ability to chase seemingly hot prospects. Why is it ok to have such a low success rate?

Obtaining funding for your small business can be quite tedious; it takes a lot of research, grant writing, and proposal submissions. Here are some tips to help you get started and additional resources by clicking on the link at the bottom of this page.

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