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If you are the typical salesperson, you are looking for ways to automatically and inexpensively generate more leads. Leads which can then be easily converted to sales. A dream lead generation system would also automatical

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ly prequalify prospects, reducing time and effort spent closing the leads.

Authors of self-published e-books have the same exact goals. Most authors know it takes up to seven (yes, 7) contacts with the average person bef

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

re they make a purchase. But how does a salesperson meet new prospects and contact them seven times, cost effectively? The options range from a combination of cold calls, follow up phone calls, faxes, yellow page ads, fli

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ers, brochures, post cards, and other traditional methods of marketing. These methods all work, but they can be difficult, time consuming and expensive.

Many salespeople are now turning to the Internet and a specialized

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ervice that offers a way to automatically and inexpensively meet new prospects, follow up with them on a regular basis with useful information that count toward those 7 contacts it takes to make the average sale.

The Int

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

rnet based service we are talking about is an autoresponder. An autoresponder (also called an e-mail responder or responder for short) is a software package that runs on the Internet 24/7, waiting for a request for infor

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

mation. Once the request is received, an initial e-mail is sent to the person requesting the information, usually in two minutes or less. Then, the responder starts to send out your series of pre-written e-mails to the pr

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

spect over a period of weeks, months or years, depending on your goals. Many sales people also use the autoresponder to send out a monthly newsletter to prospects.

The beauty of this system is the automated process which

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

can generate sales with very little effort on your part. You may not even know that the information has been sent to the prospect when it is being sent. But the customer gets the information instantly, and as in many cas

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

s, he may even purchase your products or services from your e-commerce enabled site before you (the vendor) even know there is interest in your product or service.

In fact, your e-mail responder is like your new sales as

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

istant, but it costs you a fraction of what an employee would cost you. In addition, a good e-mail responder is better in some ways than a web site. Here are a few reasons why: First, let's say you run an ad in the yellow

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

pages or the local newspaper, advertising your web site address. The customer may in fact come to your site, but may then get distracted by a phone call, someone knocking on the door or other reason, and leaves your site

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

without fully exploring it or buying anything. Your advertising dollars and efforts are down the drain in a few minutes when the prospect leaves your site. However, if you advertise your e-mail responder, you gain the vis

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

itors e-mail address, and now you have a way to keep contacting the prospect and a higher chance of making a sale.

What would you offer in an e-mail responder? It depends on your business, but a few of the things you mig

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

t offer are:

- A free e-mail based newsletter with industry and product news as you hear about it. - A free e-book or report on your topic of expertise or your products and services. - A free monthly list of new or us

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

d inventory as it comes to your store. - A free monthly schedule of related industry events, including any classes put on by your company. - A series of e-mails educating your prospects about how to perform a related

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

task for your industry.

You also need to have the autoresponder automatically include a simple link on the bottom of the e-mail, which allows the subscriber to unsubscribe instantly to avoid complaints of spam.

An auth

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

r could entice the prospect to buy a book by offering the first chapter of their book at no cost. If the customer does not buy the book after a week or two, authors can send out a second chapter in hopes of a resulting sa

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

le.

That is why authors love this technology. But an e-mail responder can be beneficial for just about any business. To see how to get started, here is an example of web site that uses a responder campaign to offer a ser

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

es of free Internet videos on how to set up a responder. Every few days the subscriber receives a link to a new video that they can view online, telling them about another step or tip for setting up and using a responder

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.e-folder.org.ua/article/57224/e-folder-How-Self-Published-Authors-Can-Increase-Sales-With-An-Autoresponder.html">How Self Published Authors Can Increase Sales With An Autoresponder</a>

BB link (for phorums):
[url=http://www.e-folder.org.ua/article/57224/e-folder-How-Self-Published-Authors-Can-Increase-Sales-With-An-Autoresponder.html]How Self Published Authors Can Increase Sales With An Autoresponder[/url]

Mail order is a very complicated business. Every phase must be planned, analyzed and tested. The right demand products must be selected. The correct type of ads must be placed in the proper media and a multitude of other details must be attended to constantly.

All home businesses are not created equal. Set yourself apart from the rest and success will come your way.

Publishing MP3 audio online can mean you having to pay hefty license fees. This article shows you how to avoid any and all fees by converting your MP3 audio to a format that is just as high quality, just as quick to download - BUT - entirely free to use with no fees due, ever.

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