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E-Folder - Retail Product Packaging - Top Ten Things You Need To Know When Ordering Printed Stand Up Pouches
Stand up pouches have taken the packaging industry by storm. Manufacturers of products that are liquid or granular in nature love them for the many new merchandising opportunities they offer, because they can either stand on a shelf or ha
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ng on a peg in a display. In addition, because standup pouches are typically made of plastic or plastic/aluminum laminates, they can be printed with any number of colors, designs, or logos. This makes them stand out even more at retail.
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
Suppliers of stand up pouches warn that there are special requirements if you want to print on a stand up pouch. With any technological advancement inevitably come additional requirements and steps, especially in the graphics field. Here,
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
following the (sometimes complicated) instructions can result in a final product that looks nothing like what you thought you ordered. If you are not a graphics expert then use the following checklist when ordering printed standup pouch
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
s to make sure that the stand up pouch you ordered is what you want.
1. There are two types of printing methods used for standup pouches. The first is rotogravure printing, which functions like a traditional rotary printing press, with t
1. There are two types of printing methods used for standup pouches. The first is rotogravure printing, which functions like a traditional rotary printing press, with t
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
he image to be printed first being engraved onto a copper cylinder, then pressed onto the object. The press has one printing unit for each color, typically a blend of CMYK colors (cyan, magenta, yellow and key, which is printing terminolo
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
gy for black).
The second printing method is flexographic printing, where the stand up pouch is fed into a printing press from a roll. Then it is pulled through a series of print units, each printing a single CMYK color.
Each type of pr
The second printing method is flexographic printing, where the stand up pouch is fed into a printing press from a roll. Then it is pulled through a series of print units, each printing a single CMYK color.
Each type of pr
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
nting method has its own advantages, but rotogravure printing tends to produce a better image at a higher resolution (but is also more expensive). In recent years, technological advancements have helped flexographic printers produce piece
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
s that are similar in quality to rotogravure pieces, at cheaper prices. Check with your supplier to see what they recommend for your particular printed stand up pouch.
2. Make sure you always submit multiple copies of your artwork for st
2. Make sure you always submit multiple copies of your artwork for st
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
andup pouches. A general rule of thumb is two hard color copies, one hard black and white copy, and one digital copy, typically stored on a compact disk. Many companies will accept graphics files via e-mail, but because they tend to be ex
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
remely large, a CD is typically recommended. If your artwork is under 60MB, most e-mail systems should be able to handle it.
3. Along with copies of your artwork, make sure you submit a copy of your true color standards (PMS numbers or c
3. Along with copies of your artwork, make sure you submit a copy of your true color standards (PMS numbers or c
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
olor samples) so the colors of your artwork can be matched identically.
4. Your standup pouch artwork should be in Adobe Illustrator or Photoshop file format. Most suppliers will also accept Macromedia Freehand or CorelDraw, although Ado
4. Your standup pouch artwork should be in Adobe Illustrator or Photoshop file format. Most suppliers will also accept Macromedia Freehand or CorelDraw, although Ado
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
be is the industry standard. Most printers prefer you store three versions of your artwork on the CD you provide them: two EPS copies (one converted into outline, one unconverted), and one PDF version.
5. Create outlines around all of th
5. Create outlines around all of th
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
e text in your printed stand up pouch design. Outlines turn text into small graphic designs, which means your fonts will not be distorted in the translation process. As a safety precaution, make sure you supply your printer with the fonts
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
you used in your artwork. If they need to make changes, you’ll want the fonts to match your design.
6. The resolution of any photographic images you use must not be less than 350 dpi. Lower resolution may result in your image looking pix
6. The resolution of any photographic images you use must not be less than 350 dpi. Lower resolution may result in your image looking pix
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
ilated and distorted, which can compromise your professional image.
7. Your printer should also have copies of the individual images you used in your design. Be sure to include these on the CD you submit.
8. Never flatten stand up pouch
7. Your printer should also have copies of the individual images you used in your design. Be sure to include these on the CD you submit.
8. Never flatten stand up pouch
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
image layers. All layers of an image or design should remain separate, in case the printer needs to access one for revision or adjustment. Again, you should provide your printer with all the images you used, in their original layered for
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
.
9. Don’t forget to provide the UPC number to your supplier. Most suppliers can convert these numbers to an actual bar code and place them onto your artwork.
10. Ask for a “print proof” of your stand up pouch artwork to sign off on fr
9. Don’t forget to provide the UPC number to your supplier. Most suppliers can convert these numbers to an actual bar code and place them onto your artwork.
10. Ask for a “print proof” of your stand up pouch artwork to sign off on fr
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
om your supplier that includes all the PMS colors and information you’ve provided for your printed stand up pouches.
In closing, few packaging products can compete with printed stand up pouches when the artwork and the film structure com
In closing, few packaging products can compete with printed stand up pouches when the artwork and the film structure com
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
e together perfectly. Consumers will remember your product and retailers will gladly showcase them. This checklist will help you communicate with your supplier and consistently make your stand up pouch packaging pop on the store shelves
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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