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E-Folder - Success Team to Business Success
If you've read my article, "Turn Your Passion into Business and Marketing Success", you may have seen this statement -- DON'T DO IT ALONE! I relate creating a successful business to the farmers I have seen in their fields.
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
Have you ever had the chance to take a drive in the country during harvest time? You will notice many farmers in one field for days and then they move to their neighbor's field helping each other have a successful harvest.
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
This has been going on for decades; it’s not a new idea. We need the same help in our businesses.
There was a time when my business first began I thought I was supposed to do it alone. In fact, for the first year or two I
There was a time when my business first began I thought I was supposed to do it alone. In fact, for the first year or two I
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
was under the strange impression that if I asked for help I was weak and I was supposed to have all of the answers. WOW, what an eye opener the day I realized how much I was depriving myself and my business of substance, wi
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
dom, fun and new evolving ideas. Then another big awareness hit. I began looking at my strengths -- how I best interacted with people -- what truly energized me. TEAMS!! Multiples of business people that needed and wanted t
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
he same end result -- Building their Business. I began seeking teams that were forming; business classes with small groups; forming my own team, and now facilitating Success Teams. I will never be without a team. It would r
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
ob me of the stimulation I need and the giving I so enjoy.
The bottom line is we are all human beings; we need a pat on the back, a supportive environment, new ideas and sometimes a kick in the pants. Teams may be set up f
The bottom line is we are all human beings; we need a pat on the back, a supportive environment, new ideas and sometimes a kick in the pants. Teams may be set up f
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
r all types of needs -- mine happens to be for my business. I would not be where I am today without my team. We are moving into our 3rd year together. We chose to meet once a week for 2 hours. Every week I count on that mee
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
ting because I know I am going to be able to give support, lend an ear and assist my teammates with whatever they need for that time period. I will also be receiving the same. Whether I need to obtain valuable information,
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
set goals to move forward with my week or want a cheering squad for a success achieved.
What are your thoughts for a Success Team? Are you the type of person that needs accountability to keep you focused? Do you have the d
What are your thoughts for a Success Team? Are you the type of person that needs accountability to keep you focused? Do you have the d
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
sire to be part of a bigger picture and stay individual? If so, build it into your request of what a Success Team means to you. Maybe you don't work well with accountability and simply like to have the freedom through the w
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
eek to create and bring it back to the table. One of my team members has a particular approach that works for him when he has a lot to get done. He commits to buying the team breakfast if he does not complete his assignment
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
. I believe he has only had to do that once -- he has achieved the commitments he puts on the table.
A Success Team can be like the 'All for One and One for All approach'. You are there to help each other succeed. I have a
A Success Team can be like the 'All for One and One for All approach'. You are there to help each other succeed. I have a
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
s much investment in my teammates' success as I do my own and I will do whatever it takes to help them get there. I also know they have the same commitment to me. Many times we are on the phone together during the week and
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
eriodically helping each other out with big projects. The level of commitment is in your hands.
Here are some tips to assist you in creating the foundation of your team:
- Find team members who are at the same commitment
Here are some tips to assist you in creating the foundation of your team:
- Find team members who are at the same commitment
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
level you are to succeed in your business.
- Find team members who have a different business than you. If your team members are in the same business that's OK, but I suggest those members have different previous background
- Find team members who have a different business than you. If your team members are in the same business that's OK, but I suggest those members have different previous background
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
s -- it brings more variety and knowledge to your group.
- Choose a consistent time period, i.e. weekly, bi-weekly, etc. This lets you know you have some help and camaraderie to count on.
- Choose an environment for your
- Choose a consistent time period, i.e. weekly, bi-weekly, etc. This lets you know you have some help and camaraderie to count on.
- Choose an environment for your
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
eetings that is energizing to you. It could be your favorite latte hangout, a park or an office.
- Schedule a preliminary meeting to set ground rules and establish a trial period. With a trial period it gives each of your
- Schedule a preliminary meeting to set ground rules and establish a trial period. With a trial period it gives each of your
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
members time to decide if this is right for them and if you're right for each other. A suggested trial period can be 3-months.
If you find yourself floundering, unfocused, or simply wanting human interaction do yourself an
If you find yourself floundering, unfocused, or simply wanting human interaction do yourself an
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
d your business a favor. Form a team NOW. What are you waiting for? Give yourself and your business the boost and richness it deserves. Don't wait another second -- do it NOW!
Copyright 2006 Marketing On The Playground (TM
Copyright 2006 Marketing On The Playground (TM
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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