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Choosing the right type of training programme can be a daunting task. If you haven't researched the needs of your people, don’t waste your budget on tra

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ining; make sure it is necessary.

Time management, for example, is a popular subject and great if your employees are not utilising their time correctly

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

but it is not appropriate if staff are driving your clients away due to sub-standard customer service. It is far better to engage a training specialist

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

in this field.

Staff retention is a major concern for many companies. Keeping staff motivated and happy should be a high priority. The amount of mone

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

invested in recruiting and training is phenomenal so don’t let it go down the drain. Ensure your employees have the skills to balance their home and w

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

rk life, have access to inspirational speakers and rewarded with fun team building activities.

Many companies do not understand that customer service s

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ould be a major part of their marketing. Consider this yourself – how many advertisements did you see today and how many can you actually recall? Not

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

any I’m sure but I bet if I asked you to recall a bad customer service experience you could tell me exactly what happened and who the company was and yo

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

are probably not shy about speaking about it to others either. Here is another scenario, your corporation probably spends months in planning an advert

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

sing campaign and thousands of dollars. Yet, when it’s time for a senior executive to speak at a media interview or present at a conference – can they

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

eally keep the attention of the audience? Maybe presentation skills or executive coaching needs to be considered.

It is important to carefully assess

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

the areas of your business that can be improved and why employees are struggling in those functions. Once you have established your training objectives,

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

choose a reputable specialist in that field. The easiest way to do this is to use a bureau. The bureau has already done the research and knows which spe

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ker or trainer can really deliver results.

The results can pay for the training many times over

Many companies are amazed at the increase in revenue a

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

d production after having brought in a training specialist. One of our speakers at Coyote Management International has a testimonial that reads "virtual

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

y all our mobile sales force have not only achieved their targets, but they have exceeded these targets, some by as much as 200%".

The return on invest

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ent can be astonishing

It is essential to follow up after the training and evaluate the results. This will not only show you how effective the training

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

was, but can then help identify other areas that may need to be assessed.

Effective but Fun

Training should be an enjoyable experience for the partici

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ants and incorporate some fun and activities.

Some professional speakers are also experts in training and often just one keynote can make a real impact

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

The better the presentation and impact, the more it will inspire the participants to action. Some keynote speakers also offer follow-up online courses

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Life is made of many aspect and complex equations. We celebrate beautiful things but we forget that beauty lies in simplicity. The management mantra KISS is define here.

We've all been taught that writing well means using big words and complicated sentences. In this article, we look at the right way to talk to a business audience.

We only go to doctors when it hurts and we want the pain to go away. However, Doctors don’t prescribe unless they probe and ask questions. Doctors want to be sure of what they are prescribing. In sales, we need to adopt this strategy when clients are hurting. It is our role to probe clients with questions to understand their pain and problems. If we don’t, it will be sales malpractice.

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