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Finding offshore customers for a call center startup is a difficult proposition. The real challenge, however, comes afterwards -

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

delivering and meeting the expectations of those customers!

First things first though - how to go about finding your initial cus

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

omers? The first question that you need to ask yourself is why some organization should outsource work to you? For them outsourci

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ng is certainly an attractive, but high-risk proposition. It is attractive not only because it lets them concentrate more on thei

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

core activities, but also because of cost-savings. Their risks are primarily quality and reliability related. As a startup you

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

hould be prepared to address these risks in a satisfactory manner.

For starters, you should be able to back the quality and reli

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ability of your service. This can be done in many ways: you should try to do them in as many as possible. A standard device guar

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

nteeing the quality and reliability is a Service Level Agreement (SLA). You should develop an SLA defining industry-standard per

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

formance criteria for your company.

You should also show the prospective customer some evidence about your track record (e.g. li

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

t of customers and testimonials) in the running of call centers. As a startup, you may not have such testimonials. In that case,

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ou should highlight the call-center-related experience of your key team members.

Call center customers prefer specialists over g

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

eneralists. Try to select a niche for yourself, e.g., order taking, helpdesk, telesales, etc., and try to build your whole sellin

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

pitch around that niche.

Before making a pitch to prospective customers, try to understand how their business work and be ready

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

to tell them the following: how they can make-more-money or save-more-money or get-more-business or enhance-the-quality-of-their

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

service or improve-their-product by outsourcing their call center function to you?

Do tell them about the processes that you hav

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

in place to assure the quality of your services. An industry-standard quality certification will be invaluable in this regard. D

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

o develop a disaster-recovery plan and share it with the potential customer.

Here are a few more suggestions: get in touch with

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

our country’s expatriates in the target country for leads and other assistance. Register your company with country-specific organ

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

izations (like NASSCOM in India, PSEB in Pakistan) and international portals like offshorexperts.com. Write to other offshore com

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

anies in outsourcing powerhouses like India, Philippines, and Canada and see if they would like to develop a partnership with you

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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For many people wanting to be homeowners, finding affordable real estate can be difficult based on their level of income. Many new and used home prices have risen dramatically in the past few years, while incomes have not proportionately-

There’s more to your marketing campaign than ordering a few hundred giveaway items, and the best business gifts companies recognize that. When you’re looking for a good business gift company with whom to do business, consider their expertise and experience in the field before making a decision.

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