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Networking is always a popular career topic, and the reason is simple: the people you know and those who know you will have an enormous influence on your personal and career success. If you’re an introver

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

t and the very thought of networking makes you want to dive for the nearest rabbit hole, that statement may provoke panic. But keep breathing, because networking doesn’t have to be painful -- not even for

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

introverts. How’s that? Let’s first see why networking is important, and then we’ll look at how introverts can get in the game.

Why should you network?

People hire, give work to, and buy from o

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

her people they know, like, and trust. Networking allows people to meet others and see what they’re about, essentially with no strings attached. Networking is not the process of going somewhere ar

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

med with business cards, ready to pounce on the first person you encounter to get their business or to get a job. That’s the kind of behavior that gives networking a bad name and leads nice people everywh

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

re to dread it.

Instead, good networking involves relationship-building. It’s the process by which you meet someone, learn about him, his work, his interests, his family, what he needs and desires, and s

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

o on. It’s developing an acquaintanceship that may yield benefits someday for you or someone you know. Sometimes the benefits are immediate: occasionally, networking will reveal an immediate need that yo

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

can meet or will lead you toward an as-yet undiscovered opportunity. More frequently, it’s simply the opening stages of a relationship that will mature over time.

How can introverts network?

One

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

option reduces stress for introverts and folks who call themselves shy: structured networking events. Structured events, such as “speed networking,” match attendees and prescribe a set amount of time for

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

conversation, so you don’t have to worry about breaking into clusters of people to introduce yourself, knowing how and when to end a conversation. Without the pressure to figure out how to start and end a

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

contact, you can focus instead on listening to your partner and sharing what you’d like him to know about you.

Another option lies in recognizing the daily networking opportunities that come your way eve

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ry time you meet someone. When you meet someone at the gym, that’s a chance for networking. Attending a party is a networking opportunity. Even attending your child’s little league game can be an occasi

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n for networking. Through “social networking,” you meet people with whom you already have some connection. You can and should network whenever you meet someone, but you should be networking to build rela

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

tionships and not to get a job or get business or to get anything else. The best networking occurs when the person with whom you’re networking has no idea that you are networking. It’s social behavior at

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

its best.

How can you excel in networking conversations?

The bottom line is that you should seek to get to know other people, to look for opportunities to make yourself useful to them, to be other

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

-focused. First, and most importantly, this is an honorable way to conduct oneself in any setting. Second, people like to talk about themselves and their business, but few people like to listen deeply.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

hat’s where introverts can shine. You will distinguish yourself by focusing on the person with whom you’re in conversation. She will appreciate your attention, and she’ll especially appreciate anything y

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ou can do to help her. One terrific way to follow up on a networking contact is to send an article that would be of interest to your contact. It shows that you were paying attention, and it’ll demonstrat

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

your desire to help that person. Your contact will be flattered by the attention, and she will reciprocate because she will be curious about the person who is so nice and so interested in her and her bus

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

iness or her personal interests. That’s a first step to building a strong connection.

Keep these tips in mind, and while you might not enjoy networking right away, you’ll begin to find your comfort level

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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We sure seem to see a sense of entitlement of the graduating classes of MBA Students. You know they just think they know everything. Having done much public speaking on the subject of business, management and marketing I was always completely under whelmed at the questions that these business students would ask me.

Are you dreading your next crisis? As a business owner you must know how to get the work out, even during a crisis. These suggestions will put you back in business, handling the crisis like the true professional you are.

In order to make it in today’s business world you have to become an expert in whatever it is you are selling.

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